Archive | November, 2009

Available for Pre-Orders on Amazon.com

25 Nov

I almost forgot the most exciting news of the day!

I went to Amazon.com to order something and as I do occasionally, I checked in to see how Soup was doing. What came up? A listing for the Passover book! It’s now available for pre-orders on Amazon – click!

This is getting exciting.

I think I’ll go work on some edits and get that book done.

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What’s in a name? Brand recognition for one . . .

25 Nov

A while back I put out a call for names for the Passover cookbook. There were lots of great suggestions and my advisory team (mom and dad plus friends on Facebook ad Twitter) and I debated titles for weeks. We were looking for humour, for creativity, and for the best descriptions; we let each title stand alone, then we tried mixing and matching. There were a few finalists. And then, finally, we realized that we were over-thinking it.

We finally decided on: Passover – A Kosher Collection.

It’s simple and to the point. Hopefully it will let those who enjoyed Soup – A Kosher Collection know that this book is from the same author. And finally, when I started writing Soup, I hoped that it would be the first in a series. I planned on Salads, Mains, Desserts, etc. — all with “A Kosher Collection” attached. Passover deviated from the plan. It wasn’t a course. But I realized it didn’t have to be a course — this holiday book is still a kosher collection.

I would like to thank everybody who contributed suggestions. They were all appreciated and given consideration before we realized we shouldn’t fix what wasn’t broken.

Editing and Pictures

24 Nov

Over the last few weeks I’ve spent all my free time editing and working on photos. I mean all my free time — plus a lot of time at work, where I’ve been hiding out in my office trying to get stuff done.

I keep telling myself that I just have to get this one section done, then I’ll have some free time. Ha! What I meant is that I have to get this section done so I can get to the next one.

Anyway . . . I decided to take the pictures myself for this book. By myself, I mean with the help of my mother and sister. Lisa (the sister) helped by building the ‘studio’ for me. We got some lumber and a roll of backdrop paper, and ended up with this ‘photo studio’.

It worked well, and while I cooked and cooked and cooked, Mom and Lisa took turns as stylists/photographers (though I couldn’t help but take a couple of pictures of each dish myself — can we say control freak?). Every Sunday for a month or so, I’d prep 6-8 recipes and we’d snap dozens of pictures.

There will be 16 colour pages in the book (for those of you who have Soup, it will be the same) and we took over 1200 pictures. Do you know how long it takes to go through 1200 pictures? A long time. But I’ve eliminated close to 1000, and now I’m trying to choose the best out of the ones that are left.

The pictures are getting done in between editing the book. So far I’ve had three people (and me) editing and proofing. We’re on edit #4 now, and we keep finding things to change. We’re in the middle of this round, and I think it will take just one more. I hope.

Next up: formatting.